Pacifica Designed Interiors at the De Young Museum. Image: Arts & Architecture Pacifica wasn't a company. It was an aesthetic based on the synthesis of Pacific island and California design concepts in architecture and furnishings. It emerged in 1949, championed by Harry Jackson, the owner of Jackson's Furniture in Oakland, California. The movement was characterized by a love for natural materials combined with a bold and direct simplicity that adapted the restraint of Japanese design to furnish American homes. This design was shown at the Pacifica exhibition at the De Young Museum in San Francisco. In 1952, PACIFICA: Furniture, Textiles, and Ceramics, an exhibition at the De Young Museum in San Francisco gained widespread attention. It was organized by Jackson and was featured in design and architecture magazines including Arts & Architecture and Interiors–each highlighting the fusion of Californian, Japanese, and Pacific island influences. The trend then went national ...